Domain Name Server

// noun

EN (DNS) Almost all Internet applications work with this technology, so let's get you on board. The most important part is the purpose of DNS, it was meant to assign globally unique names to all applications and their users on the world wide web. This is obviously easier than remembering a long string of numbers or codes. It is also important to know that the name and location of a thing are separated. Whole website or applications can move around on the Internet while their name can stay the same. As long as you adjust the settings so that the name redirects to the new location. So the Domain Name Servers are the servers that store all the names and the location linked to them. It's like the white pages. You enter a name (or website URL for example) and in the background the corresponding location (where the website code actually resides) is brought up and you surf to that location. Ever seen Mad Men? It's like the ladies in the telephone office, switching cables to connect the right caller and receiver. So your DNS settings are... the information on your website or applications' name and the link with its location.

NL Zo goed als alle internetapplicaties werken met DNS. Het doel van Domain Name Servers was om wereldwijd unieke namen toe te wijzen aan alle applicaties en hun gebruikers van het wereldwijde web. Dat is gemakkelijker dan telkens een lange serie nummers of codes te moeten onthouden. Wat ook belangrijk is, is dat naam en locatie hier apart blijven. Hele websites of applicaties kunnen over en weer verhuizen op het internet terwijl hun naam wel gewoon hetzelfde blijft. Of toch zolang je de settings aanpast zodat de naam doorverwijst naar de nieuwe locatie. De DNS zijn de servers die alle namen opslaan en hun bijhorende locaties. Een beetje zoals de Gouden Gids! Je zoekt op een naam (of website-URL bijvoorbeeld) en achter de schermen wordt de bijbehorende locatie (waar de code van de website eigenlijk echt staat) opgehaald, en je surft naar die locatie. Ooit de serie Mad Men gezien? Het is een beetje als de dames in het telefoonkantoor, die kabels switchen om de juiste beller met de juiste ontvanger in contact te brengen. Je DNS-data is dus de informatie over de naam van je website of app en de gelinkte locatie daarvan.

What's with this lexicon?

Digital transformation, Artificial intelligence, Robots takings our jobs, ... my GOD what a scary time we live in! Right? No, not really. We live in a very exciting time of endless possibilities, of genius new answers to questions we haven’t even been able to formulate... Some people just want to make good money by starting a fire and then being hired to put it out. We don’t like that at Bagaar. No apocalyptic vibes for us, we’re too zen for that.

The intelligence game will be won by those who know how to ask & answer questions critically.

Technology is evolving at a crazy pace, absolutely, and sometimes it might be a bit mindblowing, but don’t worry, humans are still the writers of this story, we decide how it goes. At Bagaar we help our clients every day to gear up for any technological challenge they may be up to, we have a very big toolbox of digital answers to their problems and are very happy to help them in writing their own story. This time we wanted to do something not only for our clients but for everyone, our moms, the guy at the busstop, politicians, journalists, whoever may be helped with a little free knowledge.

Core message here: Trojan: Nice for the greeks, not for you.

So, we wrote this lexicon in the assumption that if people would have more information, and a bit of guidance, they wouldn’t have to feel so helpless when hearing about Digital transformation, MVP’s, Frontend, AWS, Trojans, UX, UI, ... (Que?) We assembled all the buzzwords we use on a daily basis and tried to give a down to earth, simple explanation for each of them. Take it with you, read through it when you’re waiting on a train or getting your nails done and next time somebody starts a fire, you just blow it out yourself (or if it’s too big call Bagaar).

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